This course is designed for students pursuing a career in Business, Marketing and Human Resource Management. The course covers those basic areas of Statistics required for optimization of available recourses. In this course, the students will enabled to apply basic statistical techniques and methods for grouping, tabular and graphical display, analysis and interpretation of statistical data.


The aim of the course is to help you develop an understanding of the core quantitative techniques from statistics. A particular emphasis is placed on developing the ability to interpret the numerical information that forms the basis of decision-making in business. Most of the examples are drawn from a variety of business applications.


This course introduces core business statistics and fundamental aspects of decision-making. It examines aspects of business and marketing with regards to basic statistical analysis. Students will be provided with the theoretical concepts, tools and methods of statistics as well as the opportunity to work through example problems.